eFoodSafety Announces First Quarter Financials

Scottsdale, AZ - (WORLD STOCK WIRE) - September 19, 2007 -- eFoodSafety.com, Inc. (OTCBB:EFSF) is pleased to announce that it achieved first quarter sales of $321,474, with an increased gross profit margin of $228,000. This compared to the Company's prior 2006 sales which had reflected distributor sales with extremely high marketing expenditures. Further, the Company significantly reduced both marketing and general and administrative expenditures for the period.
Including non-cash charges, the Company reported a $19,000 loss for the quarter, a sizeable improvement and a significant step toward profitability.

Patricia Gruden, President and CEO of eFoodSafety.com, Inc. stated, "The financial statements are only one facet of the Company's improving fundamentals. Our e-commerce site continues to show consistent and steady growth as well as the addition of the new chain store business we anticipate adding over the next quarter. Our auditor has reported to us that the financials reflect a leaner and improved management of the Company's operating funds. It remains our intention to continue to build and improve upon this trend."

Cinnergen(TM) sales continue to increase month over month, the PurEffect(TM) Anti-Acne skin care system should be launched shortly, and the Knock-Out division's products will be ready to be brought to market over the coming quarters. The highly anticipated Immune Boost Bar is less than 30 days away from product launch.

"Management is confident that we are continuing to gain traction with the many product launches and marketing initiatives taken over the last year. It is expected that further tangible results will continue to materialize with continued execution of our business plan. In addition, we continue to believe the future holds tremendous opportunity with many exciting product launches forthcoming. Importantly, the Company remains debt free allowing us to swiftly capitalize on new opportunities in the marketplace," added Mrs. Gruden.

About eFoodSafety.com, Inc.

eFoodSafety.com, Inc. is dedicated to improving health conditions around the world through its innovative technologies. The company's Knock-Out Technologies, Ltd. subsidiary has developed an environmentally safe sporicidal product formulated entirely of food-grade components that eradicates anthrax and a germicidal product, Citroxin (formerly named Big Six Plus) - EPA Reg. No. 82723-1 that kills six major bacteria: E-coli, Listeria, Pseudomonas, Salmonella, Staphylococcus, and Streptococcus, Avian Influenza, and Black Mold. The sporicidal product has completed its final efficacy laboratory study requisite for EPA registration. In the study, it eradicated both Clostridium Sporogenes and Bacillus Subtilis with 100% efficacy on both hard and porous surfaces. The company's MedElite, Inc. subsidiary distributes clinically proven products to physicians who then prescribe the products for their patients. It recently became the owner of the Talsyn(TM)-CI/bid Scar Cream, that has been clinically proven to facilitate and improve the appearance, redness and strength of scars (www.talsyn.com), as well as seven (7) other products in the Talsyn(TM) line. The Company is also owner of Cinnergen(TM), a clinically-studied, non-prescription liquid whole food nutritional supplement that promotes healthy glucose metabolism (www.cinnergen.com) and Cinnechol(TM), a new multi-faceted nutritional supplement specifically designed to naturally reduce total cholesterol levels without causing any side effects. The Company has entered into a joint venture agreement with CK41 Direct, Inc. to launch the PurEffect(TM) anti-acne skin care system.

Please visit the Company's website at: http://www.efoodsafety.com.

Safe Harbor Forward-Looking Statements

Statements contained in this release that are not strictly historical are "forward-looking" statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. The forward-looking statements are made based on information available as of the date hereof, and the Company assumes no obligation to update such forward-looking statements. Editors and investors are cautioned that such forward-looking statements involve risks and uncertainties that could cause the Company's actual results to differ materially from those in these forward-looking statements. Such risks and uncertainties include but are not limited to demand for the Company's products and services, our ability to continue to develop markets, general economic conditions, our ability to secure additional financing for the Company and other factors that may be more fully described in reports to shareholders and periodic filings with the Securities and Exchange Commission.



Patricia Gruden
efoodsafety.com, Inc.
7702 East Doubletree Ranch Road
Suite 300
Scottsdale, AZ 85258
USA

Phone: 415-884-0348
Fax: 480-348-3999


Source: efoodsafety.com, Inc.
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