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Intrinsyc Software International Inc. (ICS), Canada
2007-10-09 18:24:53 EST

Intrinsyc Joins Industry Leaders at European Technology Roundtable Exhibition

Vancouver, BC - (WORLD STOCK WIRE) - October 9, 2007 -- Intrinsyc Software International, Inc. (Frankfurt: IN6), (Pink Sheets: ISYRF), (TSX: ICS), a global mobile software and services company, announced today that Glenda Dorchak, Chairman and Chief Executive Officer, will be speaking on the topic of “Mobile Marketing in a Global Economy” on a roundtable panel at the 18th annualEuropean Technology Roundtable Exhibition (ETRE) in Budapest, Hungary on October 9th. ETRE “assembles an exclusive, invitation only, group of leading CEOs, entrepreneurs and financiers from the information technology and communications industries worldwide” (ETRE Overview), including CEOs, CTOs and Presidents from Freescale, Microsoft, Nokia and Symbian. Ms. Dorchak will provide insight on how next generation software technologies will create opportunities to allow for new forms of mobile advertising and multimedia experiences.

As wireless handheld devices become an indispensible component of the user’s lifestyle, service and content providers strive to develop innovative solutions to leverage the mobile platform to deliver targeted marketing to mobile consumers. The“Mobile Marketing in a Global Economy”roundtable will provide perspective on what can be expected next in the field of mobile marketing, and identify which strategy is poised for a breakthrough.

Ms. Dorchak will bring her Intrinsyc, Intel and IBM experience to the ETRE 07 panel, having spent much of her career with these organizations focused on consumers’ interaction with cutting-edge technologies. Ms. Dorchak will provide an outlook on usage scenarios based on an in-depth understanding of hardware providers’ solutions and the complex relation between the hardware platform, the software solution and the service providers’ offerings in driving the adoption of innovative usage models.

About Intrinsyc Software International, Inc.

Intrinsyc is a leader in software and services that enable next-generation handheld and embedded products, including mobile handsets, smart phones and converged devices. The company’s mobile software products, engineering services, and years of expertise help OEMs, service providers, and silicon providers deliver compelling wireless products with faster time-to-market and improved development cost. Intrinsyc is the licensor of the Soleus™ platform based on Windows® Embedded CE for consumer handset development. Intrinsyc is a Microsoft® Windows® Embedded Gold Partner, the 2007 Windows Embedded Excellence Award winner for System Integrator, and a Symbian Platinum Partner. Intrinsyc is publicly traded on the Toronto Stock Exchange (symbol: ICS) and headquartered in Vancouver, Canada with regional offices in the United Kingdom, the United States, Taiwan and Barbados.

Intrinsyc and Intrinsyc logo are registered trademarks, and Soleus and Soleus logo are trademarks in Canada, the European Community and the U.S.A. of Intrinsyc Software International, Inc. All other marks are the trademarks of the respective owners and are hereby acknowledged.



Glenda Dorchak
Intrinsyc Software International Inc.
700 W. Pender St.
Vancouver, BC V6C 1G8
Canada

Phone: 604-801-6461


Source: Intrinsyc Software International Inc.
Note: The following press release was submitted by: Intrinsyc Software International Inc., and World Stock Wire, Inc. is not liable for the contents of this press release.